The paper will outline the experience of engaging 2nd year BSc Product Design students in live briefs over two years with a large family owned construction company. Specifically the paper will consider the outcomes of the projects and why the projects have been more successful in terms of student’s engagement and attainment than typical projects including other live industry projects. A number of factors are considered and evidence drawn upon to conclude that the improvements are due to increased motivation due to a number of factors pertaining to the relevance experiential learning opportunities the competitive nature and investment in terms of time money and encouragement from the live partner involved.
13/02/2018
13.8 Watkins.pdf
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