Book Reviews: Business Research Methods (7th ed.)

Presumably this text was sent to LTSN Maths Stats & OR because it’s been published as part of McGraw Hill’s Statistics and Probability series. However although the intended readership of the text is not explicitly stated it is clear that the text is aimed at the general undergraduate business studies student and not at the specialist maths/ stats/OR student. Accordingly I’ve considered the text from two slightly different perspectives.