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Future Marketing Staff - more specialist and more agile

A poster session from the HEA Annual Conference 2010.

Business and Management education is changing at an ever increasing rate and the implications for future staff in the Marketing discipline are explored in this poster. The poster will show that the two main forces for change are demand for more specialist courses and developments in information and communications technology.

john_goodfellow_1.pdf
22/06/2010
john_goodfellow_1.pdf View Document

The materials published on this page were originally created by the Higher Education Academy.